Companies’ market adaptation strategies in the academic literature
Adapting to market changes is the lifeblood of any business. In the context of an increasingly dynamic environment, the need for a company to survive, adapt, and perform in the marketplace requires innovative strategies supported by digitalization. Developing the entrepreneurial behavior of human ca...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Alexandru Ioan Cuza University of Iasi
2023-08-01
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| Series: | CES Working Papers |
| Subjects: | |
| Online Access: | https://ceswp.uaic.ro/articles/CESWP2023_XV1_MAF.pdf |