Engagement and Retention: Measuring Breadth and Depth of Participant Use of an Online Intervention

BackgroundThe Internet provides us with tools (user metrics or paradata) to evaluate how users interact with online interventions. Analysis of these paradata can lead to design improvements. ObjectiveThe objective was to explore the qualities of online participant engagement in an online...

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Bibliographic Details
Main Authors: Couper, Mick P, Alexander, Gwen L, Zhang, Nanhua, Little, Roderick JA, Maddy, Noel, Nowak, Michael A, McClure, Jennifer B, Calvi, Josephine J, Rolnick, Sharon J, Stopponi, Melanie A, Cole Johnson, Christine
Format: Article
Language:English
Published: JMIR Publications 2010-11-01
Series:Journal of Medical Internet Research
Online Access:http://www.jmir.org/2010/4/e52/