Innovation-marketing enterprise development of innovation-market orientation: basic principles and modelling aspects
The aim of the article. The study is devoted to the solution of the urgent scientific and other problems the development of enterprises in the global economy and the development of the theoretical and methodological aspects of innovative management and marketing of the enterprise development innovat...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
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Sumy State University
2015-07-01
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| Series: | Marketing i Menedžment Innovacij |
| Subjects: | |
| Online Access: | http://mmi.fem.sumdu.edu.ua/sites/default/files/mmi2015_2_97_107.pdf |