Muslim Consumer Intention toward Goat Milk Purchasing Behavior in Malaysia: A Preliminary Findings
The attention on Muslim consumers towards consumption goat milk in Malaysia is increasing due to following Prophet Muhammad (pbuh) sunnah and because of its healthy content. However, there are some debates on the goat milk due the odour that prevent Muslim consumer to consume it. This study strives...
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| Format: | Article |
| Language: | English |
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Mashhad: Behzad Hassannezhad Kashani
2019-01-01
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| Series: | International Journal of Management, Accounting and Economics |
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| Online Access: | https://www.ijmae.com/article_114103_d94b186f0e9525d3bd0906eee2a4a295.pdf |