The content and role of intrinsic motivation in creative work: the importance of seeking “enjoyment”
The present paper assesses the “content” and “role” of intrinsic motivation during the creative production process. Based on semi-structured interviews with 16 light-entertainment television producers-directors in South Korea, it was observed that intrinsic motivation towards creative work included...
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Format: | Article |
Language: | English |
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Vilnius Gediminas Technical University
2019-09-01
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Series: | Creativity Studies |
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Online Access: | https://journals.vgtu.lt/index.php/CS/article/view/6451 |