The Effect of Sharia Governance and Customer Relationship Marketing on Muzakki Loyalty
This study aims to analyze the effect of sharia governance and customer relationship marketing on muzakki loyalty. In this study, sharia governance was divided into six variables, i.e. transparency, accountability, responsibility, independence, fairness, and sharia compliance. Whereas customer relat...
Main Authors: | , |
---|---|
Format: | Article |
Language: | Indonesian |
Published: |
Universitas Negeri Surabaya
2020-10-01
|
Series: | Akrual: Jurnal Akuntansi |
Subjects: | |
Online Access: | https://journal.unesa.ac.id/index.php/aj/article/view/10155 |