Persuasive. Review adverstising

The present work emphasizes an exploration focused on the persuasion of communication, as well as the means to which they can be extended. In a search for a bibliographic review with the greatest possible timeliness, a focus was found on the rhetorical part that comes from the famous Aristotle (384...

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Bibliographic Details
Main Authors: J. Santos, A. Nascimento, C. Peixoto, M. Assunção, M. Lapa Esteves, J. Magalhães
Format: Article
Language:English
Published: Asociación Nacional de Psicología Evolutiva y Educativa de la Infancia Adolescencia Mayores y Discapacidad 2020-06-01
Series:INFAD
Subjects:
Online Access:http://www.infad.eu/RevistaINFAD/OJS/index.php/IJODAEP/article/view/1786