Penerapan Program Corporate Social Responsibility PT Djarum (Studi Kasus Kritik Eksploitasi Anak pada Audisi Umum Beasiswa Djarum)

Penerapan Program Corporate Social Responsibility PT Djarum (Studi Kasus Kritik Eksploitasi Anak pada Audisi Umum Beasiswa Djarum)

Problems arise in PT Djarum's Sports Service Program when corporate identity is used in CSR programs. Criticism from a government agency highlighted the value of marketing the company's products with media program participants aged between 11 and 15 years. This qualitative research uses a...

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Bibliographic Details
Main Authors: Afrilia Ernes Natasya, Muhammad Sartono Bachtiar
Format: Article
Language:Indonesian
Published: Universitas Merdeka Malang 2023-04-01
Series:Jurnal Nomosleca
Subjects:
implementation of csr
corporate identity
djarum foundation
bakti olahraga
Online Access:https://jurnal.unmer.ac.id/index.php/n/article/view/8931/pdf

Internet

https://jurnal.unmer.ac.id/index.php/n/article/view/8931/pdf

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