STORE LAYOUT FOR VIRTUAL RETAILING: A LITERATURE REVIEW

The progress of online shopping worldwide has impacted significantly to business processes as well as customers’ behavior in shopping. Thus, research in online retailing especially in virtual store layout has been made by researchers in numerous numbers. This article attempts to explore prior resear...

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Bibliographic Details
Main Authors: Ilyas Masudin, Mukhlish Fuadi
Format: Article
Language:English
Published: Muhammadiyah University Press 2014-12-01
Series:Jurnal Ilmiah Teknik Industri
Subjects:
Online Access:http://journals.ums.ac.id/index.php/jiti/article/view/632