Aims and strategies of Spanish politicians in Twitter
This paper analyses the uses of Twitter by the most important Spanish politicians outside elections political campaigns. The overall objective is to analyze how Spanish politicians use Twitter and to find out if political scandals influence those uses. A content analysis is applied to 586 messages p...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Universidad Rey Juan Carlos
2016-05-01
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| Series: | Index Comunicación |
| Online Access: | http://journals.sfu.ca/indexcomunicacion/index.php/indexcomunicacion/article/view/244 |