Cooperation of Polish Cities with Bloggers in the Area of Tourism Promotion

The purpose of this article is to determine the character and scope of cooperation between Polish cities and bloggers in relation to the promotion of tourist. The first part of the study is a literature review, including the results of research on the latest trends in the use of online opinion leade...

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Bibliographic Details
Main Author: Magdalena Jakubowska
Format: Article
Language:English
Published: WSB Poznań 2018-06-01
Series:Studia Periegetica
Subjects:
Online Access:http://studia-periegetica.com/gicid/01.3001.0013.5051