Analysis of Live Streaming Communication Strategies on Tiktok Social Media to Increase MSME Sales: A Study on Tiktok Glad2glow
The MSME sector is the main driver of economic growth in Indonesia. This is because the existence of MSMEs has provided many entrepreneurial resources and employment opportunities for the community. MSME communication strategies have begun to move towards their business activities which initially s...
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
Universitas KH Abdul Chalim, Prodi Ekonomi Syariah
2024-06-01
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Series: | Indonesian Interdisciplinary Journal of Sharia Economics |
Subjects: | |
Online Access: | https://e-journal.uac.ac.id/index.php/iijse/article/view/5230 |