User switching intention from E-marketplace to E-pharmacy: The Influence of push, pull, and mooring factors
The COVID-19 pandemic triggered a shift in medicine purchasing behaviors worldwide, including in Indonesia, from physical pharmacies to online platforms such as electronic marketplaces (e-marketplaces) and electronic pharmacies (e-pharmacies). However, shopping for drugs through e-marketplaces does...
| Main Authors: | , , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Elsevier
2023-01-01
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| Series: | Informatics in Medicine Unlocked |
| Subjects: | |
| Online Access: | http://www.sciencedirect.com/science/article/pii/S2352914823002502 |