Campaigning subtle exclusionism: The effects of right-wing populist positive ads on attitudes toward foreigners in Austria Subtile Exklusion: Die Wirkung positiver rechtspopulistischer Plakatwerbung auf Einstellungen gegenüber Ausländern in Österreich
While most right-wing populist parties use negative political ads that openly attack foreigners and immigrants, some have begun to frame their campaigns more positively. This study examines the 2013 poster campaign on ‘brotherly love’ by the Austrian Freedom Party, which preaches love only for fello...
| Main Authors: | , |
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| Format: | Article |
| Language: | deu |
| Published: |
Nomos Verlagsgesellschaft mbH & Co. KG
2016-07-01
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| Series: | Studies in Communication, Media |
| Online Access: | https://www.nomos-elibrary.de/10.5771/2192-4007-2016-2-223 |