FAKTOR KUALITAS LAYANAN SERTA PENGARUHNYA TERHADAP KEPUASAN DAN LOYALITAS NASABAH PERBANKAN DI AMBON
The purpose of this study is to assess the factors considered by the customers in perceivingthe quality of bank services in Ambon as well as examine the influence of service quality oncustomer satisfaction and loyalty as well as to test the effect of bank customers’ satisfactionin Ambon. Analysis to...
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| Format: | Article |
| Language: | English |
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Research Center and Community Services
2011-10-01
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| Series: | Journal of Business & Banking |
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| Online Access: | https://journal.perbanas.ac.id/index.php/jbb/article/view/149 |