Proximization as reception
The paper presents a critical overview of proximization theory (Chilton, 2004; Cap, 2006, 2013). I argue that the original model should be extended to include proximization as interpreted by the audience. The paper indicates some challenges to implementing the proximization-as-reception component,...
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Format: | Article |
Language: | English |
Published: |
Transilvania University of Brasov Publishing House
2018-07-01
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Series: | Bulletin of the Transilvania University of Braşov: Series VII: Social Sciences, Law |
Subjects: | |
Online Access: | http://webbut.unitbv.ro/Bulletin/Series%20VII/2018/BULETIN%20I%20PDF/17%20Kowalski.pdf |