Smart Speaker Recommendations: Impact of Gender Congruence and Amount of Information on Users' Engagement and Choice

The relevance of smart speakers is steadily increasing, allowing users perform several daily tasks. From a commercial perspective, smart speakers also provide recommendations of products and services that may influence the consumer decision-making process. However, previous studies have mainly focus...

Full description

Bibliographic Details
Main Authors: Jaime Romero, Daniel Ruiz-Equihua, Sandra Maria Correia Loureiro, Luis V. Casaló
Format: Article
Language:English
Published: Frontiers Media S.A. 2021-04-01
Series:Frontiers in Psychology
Subjects:
Online Access:https://www.frontiersin.org/articles/10.3389/fpsyg.2021.659994/full