The Effect of Country of Origin and Country of Manufacture on Perceived Quality and Purchase Intention on Toyota Cars in West Nusa Tenggara, Indonesia

This study aims to determine and analyze the influence of Country of Origin and Country of Manufacture variables on Purchase Intention and Perceived Quality, as well as the impact of Perceived Quality variables on the Purchase Intention of Toyota Cars in West Nusa Tenggara. The type of research used...

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Bibliographic Details
Main Authors: Ni Wayan Sri Wulandari, Dwi Putra Buana Sakti, Handry Sudiartha Athar
Format: Article
Language:English
Published: Altezoro s.r.o. (Slovak Republic) and Publishing Center "Dialog" (Ukraine) 2022-12-01
Series:Traektoriâ Nauki
Subjects:
Online Access:https://pathofscience.org/index.php/ps/article/view/1559