Determinants of the intentions of consumers in terms of using mobile banking services
With the development of technology and the changing lifestyle of people, banks have recognized the possibility of introducing electronic banking into their business, which resulted in mobile banking as an important distribution channel. For banks as providers of mobile banking services it is importa...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Srpsko udruženje za marketing
2017-01-01
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| Series: | Marketing (Beograd. 1991) |
| Subjects: | |
| Online Access: | https://scindeks-clanci.ceon.rs/data/pdf/0354-3471/2017/0354-34711702096P.pdf |