Communication management and telecom sector: a case study

From an academic perspective, the role of communication in company management remains a topic of intense debate. However, by delving deeper into the issue from a strategic point of view one can see that hardly any empirical analysis comparable to other management realities can be found. The aim of t...

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Bibliographic Details
Main Authors: Mónica Recalde, Elena Gutiérrez-García
Format: Article
Language:English
Published: Universidad CEU San Pablo 2017-05-01
Series:Doxa Comunicación
Subjects:
Online Access:http://dspace.ceu.es/bitstream/10637/8453/2/Communication_MonicaRecalde%26ElenaGutierrez_Doxa_2017_en.pdf