Exploring technology acceptance for mobile services

<strong>Purpose:</strong> Mobile phone industries are no longer relying on voice services. It is predicted that data services are expected to be a remediation for the declining of average revenue per user (ARPU) in telecommunication market. The purpose of this paper is to find the factor...

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Bibliographic Details
Main Authors: Kenny Phan, Tugrul Daim
Format: Article
Language:English
Published: OmniaScience 2011-07-01
Series:Journal of Industrial Engineering and Management
Subjects:
Online Access:http://www.jiem.org/index.php/jiem/article/view/294