Analyzing Hotel Innovation Behavior in the Balaton Region of Hungary to Identify Best Practices

The goal of the research is to investigate the hotel innovation behavior in one of the most important tourism regions of Hungary. The Lake Balaton Region is a very popular area of the country with quite a short season (from the middle of June to August 20). The region is the second most visited area...

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Bibliographic Details
Main Authors: Gyurácz-Németh Petra, Horn Nikolett, Friedrich Nóra
Format: Article
Language:English
Published: Sciendo 2016-09-01
Series:Naše Gospodarstvo
Subjects:
Online Access:http://www.degruyter.com/view/j/ngoe.2016.62.issue-3/ngoe-2016-0018/ngoe-2016-0018.xml?format=INT