The Influence of Online Customer Reviews and Prices on Product Purchasing Decisions Fashion on the Shopee Marketplace in Bekasi
This study aims to determine the effect of Online Customer reviews and Price on the decision to purchase Fashion products on the Shopee Marketplace in Bekasi. This study is quantitative research with the type of descriptive research. The data collection method used is a questionnaire. The population...
| Main Authors: | , , |
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| Format: | Article |
| Language: | Indonesian |
| Published: |
Institut Ilmu Sosial dan Manajemen STIAMI
2023-11-01
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| Series: | Majalah Ilmiah Bijak |
| Subjects: | |
| Online Access: | https://ojs.stiami.ac.id/index.php/bijak/article/view/3437 |