Entrepreneurial Value Proposition Proficiency Diagnosis: A KAP Model Dimension

Entrepreneurial Value Proposition Proficiency Diagnosis: A KAP Model Dimension

The persistently high attrition rates of small, medium, and micro enterprises in most economies globally hinges significantly on challenges stemming from lack of business dynamism and intense competition. This study explores the entrepreneurial proficiency of entrepreneurs in value proposition skill...

Полное описание

Библиографические подробности
Главный автор:	Ishmael Obaeko IWARA
Формат:	Статья
Язык:	English
Опубликовано:	Editura ASE 2024-11-01
Серии:	Management and Economics Review
Предметы:	business dynamism entrepreneurship efficacy kap framework market positioning stiff competition sustainable smmes value proposition proficiency
Online-ссылка:	https://mer.ase.ro/files/2024-3/9-3-6.pdf

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