Moving towards smart mobility: Factors influencing the intention of consumers to adopt the bus rapid transit (BRT) system

The objective of this study was to investigate factors determining the consumers’ intention to adopt the Rea Vaya; a smart transport system in an emerging market setting of Johannesburg, South Africa. The study followed a quantitative research design which entailed the collection of data from 250 re...

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Bibliographic Details
Main Authors: R. Matubatuba, C.F. De Meyer-Heydenrych
Format: Article
Language:English
Published: Taylor & Francis Group 2022-12-01
Series:Cogent Business & Management
Subjects:
Online Access:https://www.tandfonline.com/doi/10.1080/23311975.2022.2089393