Beş Yıldızlı Termal Otel İşletmesi Yöneticilerinin Müşteri Değeri Algılarının Belirlenmesi: Afyonkarahisar’ da Bir Uygulama(Determining the Customer Value Perception of the Five-Star Thermal Hotel Management: an Application in Afyonkarahisar)
In this survey, it’s intended to determine the importance levels of the elements which can have influence in customer value. For this purpose, a survey application to high, medium and low level managers (n=88) of the 5-star thermal hotel managements which are active in Afyonkarahisar was performed....
| Main Authors: | , |
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| Format: | Article |
| Language: | deu |
| Published: |
Celal Bayar University
2010-01-01
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| Series: | Yönetim ve Ekonomi |
| Subjects: | |
| Online Access: | http://www2.bayar.edu.tr/yonetimekonomi/dergi/pdf/C17S12010/69_82.pdf |
| _version_ | 1797906495700992000 |
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| author | Oktay EMİR Sabri ÇELİK |
| author_facet | Oktay EMİR Sabri ÇELİK |
| author_sort | Oktay EMİR |
| collection | DOAJ |
| description | In this survey, it’s intended to determine the importance levels of the elements which can have influence in customer value. For this purpose, a survey application to high, medium and low level managers (n=88) of the 5-star thermal hotel managements which are active in Afyonkarahisar was performed. At the result of the survey, it has been determined that the most significant factor in establishing customer value is to pay attention to hygiene, and according to t and F tests performed, meaningful differences between customer value perceptions and individual particulars of the managers were founded. |
| first_indexed | 2024-04-10T10:21:46Z |
| format | Article |
| id | doaj.art-ffc05cc8f7bb4232be87697be518433c |
| institution | Directory Open Access Journal |
| issn | 1302-0064 |
| language | deu |
| last_indexed | 2024-04-10T10:21:46Z |
| publishDate | 2010-01-01 |
| publisher | Celal Bayar University |
| record_format | Article |
| series | Yönetim ve Ekonomi |
| spelling | doaj.art-ffc05cc8f7bb4232be87697be518433c2023-02-15T16:21:35ZdeuCelal Bayar UniversityYönetim ve Ekonomi1302-00642010-01-011716981Beş Yıldızlı Termal Otel İşletmesi Yöneticilerinin Müşteri Değeri Algılarının Belirlenmesi: Afyonkarahisar’ da Bir Uygulama(Determining the Customer Value Perception of the Five-Star Thermal Hotel Management: an Application in Afyonkarahisar)Oktay EMİRSabri ÇELİKIn this survey, it’s intended to determine the importance levels of the elements which can have influence in customer value. For this purpose, a survey application to high, medium and low level managers (n=88) of the 5-star thermal hotel managements which are active in Afyonkarahisar was performed. At the result of the survey, it has been determined that the most significant factor in establishing customer value is to pay attention to hygiene, and according to t and F tests performed, meaningful differences between customer value perceptions and individual particulars of the managers were founded.http://www2.bayar.edu.tr/yonetimekonomi/dergi/pdf/C17S12010/69_82.pdfMüşteri değeritermal otelyöneticiAfyonkarahisarCustomer valuethermal hotelmanagerAfyonkarahisar |
| spellingShingle | Oktay EMİR Sabri ÇELİK Beş Yıldızlı Termal Otel İşletmesi Yöneticilerinin Müşteri Değeri Algılarının Belirlenmesi: Afyonkarahisar’ da Bir Uygulama(Determining the Customer Value Perception of the Five-Star Thermal Hotel Management: an Application in Afyonkarahisar) Yönetim ve Ekonomi Müşteri değeri termal otel yönetici Afyonkarahisar Customer value thermal hotel manager Afyonkarahisar |
| title | Beş Yıldızlı Termal Otel İşletmesi Yöneticilerinin Müşteri Değeri Algılarının Belirlenmesi: Afyonkarahisar’ da Bir Uygulama(Determining the Customer Value Perception of the Five-Star Thermal Hotel Management: an Application in Afyonkarahisar) |
| title_full | Beş Yıldızlı Termal Otel İşletmesi Yöneticilerinin Müşteri Değeri Algılarının Belirlenmesi: Afyonkarahisar’ da Bir Uygulama(Determining the Customer Value Perception of the Five-Star Thermal Hotel Management: an Application in Afyonkarahisar) |
| title_fullStr | Beş Yıldızlı Termal Otel İşletmesi Yöneticilerinin Müşteri Değeri Algılarının Belirlenmesi: Afyonkarahisar’ da Bir Uygulama(Determining the Customer Value Perception of the Five-Star Thermal Hotel Management: an Application in Afyonkarahisar) |
| title_full_unstemmed | Beş Yıldızlı Termal Otel İşletmesi Yöneticilerinin Müşteri Değeri Algılarının Belirlenmesi: Afyonkarahisar’ da Bir Uygulama(Determining the Customer Value Perception of the Five-Star Thermal Hotel Management: an Application in Afyonkarahisar) |
| title_short | Beş Yıldızlı Termal Otel İşletmesi Yöneticilerinin Müşteri Değeri Algılarının Belirlenmesi: Afyonkarahisar’ da Bir Uygulama(Determining the Customer Value Perception of the Five-Star Thermal Hotel Management: an Application in Afyonkarahisar) |
| title_sort | bes yildizli termal otel isletmesi yoneticilerinin musteri degeri algilarinin belirlenmesi afyonkarahisar da bir uygulama determining the customer value perception of the five star thermal hotel management an application in afyonkarahisar |
| topic | Müşteri değeri termal otel yönetici Afyonkarahisar Customer value thermal hotel manager Afyonkarahisar |
| url | http://www2.bayar.edu.tr/yonetimekonomi/dergi/pdf/C17S12010/69_82.pdf |
| work_keys_str_mv | AT oktayemir besyıldızlıtermalotelisletmesiyoneticilerininmusteridegerialgılarınınbelirlenmesiafyonkarahisardabiruygulamadeterminingthecustomervalueperceptionofthefivestarthermalhotelmanagementanapplicationinafyonkarahisar AT sabricelik besyıldızlıtermalotelisletmesiyoneticilerininmusteridegerialgılarınınbelirlenmesiafyonkarahisardabiruygulamadeterminingthecustomervalueperceptionofthefivestarthermalhotelmanagementanapplicationinafyonkarahisar |