Value Perception in Digital bank Accounts: A Study Based on the Technology Acceptance Model
Several banks offer users the ability to access and conduct transactions over the internet. However, digital accounts are not just internet/mobile banking services; they are accounts where there is no consumer interaction with an employee at a physical agency. In the last decade, digital innovation...
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
Faculdade Meridional IMED
2020-12-01
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Series: | Revista de Administração IMED |
Subjects: | |
Online Access: | https://seer.atitus.edu.br/index.php/raimed/article/view/3850 |