Feature Performance Metrics for Software as a Service Offering: The Case of HubSpot
This paper provides an industry case study for measuring the performance of software as a service (SaaS) product features in order to prioritize development efforts. The case is based on empirical data from HubSpot and it is generalized to provide a framework applicable to other companies with large...
Main Authors: | , |
---|---|
Format: | Working Paper |
Language: | en_US |
Published: |
Massachusetts Institute of Technology. Engineering Systems Division
2016
|
Online Access: | http://hdl.handle.net/1721.1/102824 |