Feature Performance Metrics for Software as a Service Offering: The Case of HubSpot
This paper provides an industry case study for measuring the performance of software as a service (SaaS) product features in order to prioritize development efforts. The case is based on empirical data from HubSpot and it is generalized to provide a framework applicable to other companies with large...
Main Authors: | Latner, Avi, Valerdi, Ricardo |
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Format: | Working Paper |
Language: | en_US |
Published: |
Massachusetts Institute of Technology. Engineering Systems Division
2016
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Online Access: | http://hdl.handle.net/1721.1/102824 |
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