Study of big data analytics landscape : considerations for market entry of an E-commerce analytics vendor

Thesis: S.M. in Management Studies, Massachusetts Institute of Technology, Sloan School of Management, 2016.

Bibliographic Details
Main Author: Shukla, Soumya
Other Authors: Sinan K. Aral.
Format: Thesis
Language:eng
Published: Massachusetts Institute of Technology 2016
Subjects:
Online Access:http://hdl.handle.net/1721.1/104515