Editorial—Marketing Science and Big Data
Main Authors: | , , |
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Format: | Article |
Language: | en_US |
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Institute for Operations Research and the Management Sciences (INFORMS)
2017
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Online Access: | http://hdl.handle.net/1721.1/111088 https://orcid.org/0000-0001-8510-8640 |
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author | Chintagunta, Pradeep Hanssens, Dominique M. Hauser, John R |
author2 | Sloan School of Management |
author_facet | Sloan School of Management Chintagunta, Pradeep Hanssens, Dominique M. Hauser, John R |
author_sort | Chintagunta, Pradeep |
collection | MIT |
first_indexed | 2024-09-23T14:17:00Z |
format | Article |
id | mit-1721.1/111088 |
institution | Massachusetts Institute of Technology |
language | en_US |
last_indexed | 2024-09-23T14:17:00Z |
publishDate | 2017 |
publisher | Institute for Operations Research and the Management Sciences (INFORMS) |
record_format | dspace |
spelling | mit-1721.1/1110882022-09-28T19:45:12Z Editorial—Marketing Science and Big Data Chintagunta, Pradeep Hanssens, Dominique M. Hauser, John R Sloan School of Management Hauser, John R 2017-08-31T19:02:48Z 2017-08-31T19:02:48Z 2016-05 Article http://purl.org/eprint/type/JournalArticle 0732-2399 1526-548X http://hdl.handle.net/1721.1/111088 Chintagunta, Pradeep, et al. “Editorial—Marketing Science and Big Data.” Marketing Science 35, no. 3 (May 2016): 341–342 © 2016 Institute for Operations Research and the Management Sciences (INFORMS) https://orcid.org/0000-0001-8510-8640 en_US http://dx.doi.org/10.1287/mksc.2016.0996 Marketing Science Creative Commons Attribution-Noncommercial-Share Alike http://creativecommons.org/licenses/by-nc-sa/4.0/ application/pdf Institute for Operations Research and the Management Sciences (INFORMS) Prof. Hauser via Shikha Sharma |
spellingShingle | Chintagunta, Pradeep Hanssens, Dominique M. Hauser, John R Editorial—Marketing Science and Big Data |
title | Editorial—Marketing Science and Big Data |
title_full | Editorial—Marketing Science and Big Data |
title_fullStr | Editorial—Marketing Science and Big Data |
title_full_unstemmed | Editorial—Marketing Science and Big Data |
title_short | Editorial—Marketing Science and Big Data |
title_sort | editorial marketing science and big data |
url | http://hdl.handle.net/1721.1/111088 https://orcid.org/0000-0001-8510-8640 |
work_keys_str_mv | AT chintaguntapradeep editorialmarketingscienceandbigdata AT hanssensdominiquem editorialmarketingscienceandbigdata AT hauserjohnr editorialmarketingscienceandbigdata |