Management responding strategy to customer online reviews : a case study of hotels in Taiwan

Management responding strategy to customer online reviews : a case study of hotels in Taiwan

Thesis: S.M. in Management Studies, Massachusetts Institute of Technology, Sloan School of Management, 2017.

Bibliographic Details
Main Author:	Ma, Pei-Chih
Other Authors:	Stuart E. Madnick.
Format:	Thesis
Language:	eng
Published:	Massachusetts Institute of Technology 2017
Subjects:	Sloan School of Management.
Online Access:	http://hdl.handle.net/1721.1/111456

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