Improving complex sale cycles and performance by using machine learning and predictive analytics to understand the customer journey
Thesis: S.M. in Management of Technology, Massachusetts Institute of Technology, Sloan School of Management, 2018.
Main Author: | Adam, Matias B |
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Other Authors: | Michael Cusumano. |
Format: | Thesis |
Language: | eng |
Published: |
Massachusetts Institute of Technology
2018
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Subjects: | |
Online Access: | http://hdl.handle.net/1721.1/118010 |
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