Strategy of Japanese automobile manufacturers : a comparison between Honda Motor Co., Ltd. and Mazda Motor Corporation

Thesis (M.S.)--Massachusetts Institute of Technology, Sloan School of Management, 1988.

Bibliographic Details
Main Author: Nobeoka, KentarÅ
Other Authors: Micahel A. Cusumano.
Format: Thesis
Language:eng
Published: Massachusetts Institute of Technology 2005
Subjects:
Online Access:http://hdl.handle.net/1721.1/14771