Is the Medium Still the Message? Assessing the Role of Video in Political Persuasion
Video is a central—and growing—part of the American political landscape. Whether via televised news programs, campaign advertising, or social media posts on YouTube and TikTok, members of the public now have access to a colossal amount of audiovisual content about politics, distributed across myriad...
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Format: | Thesis |
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Massachusetts Institute of Technology
2023
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Online Access: | https://hdl.handle.net/1721.1/152883 |