A Coordination-Theory Approach to Exploring Process Alternatives for Designing Differentiated Products

This paper describes a new systematic method for exploring and evaluating alternatives of a product design process for differentiated products - those that share some elements but also have differentiating features. Based on coordination theory, the method clarifies the opportunities and risks...

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Bibliographic Details
Main Authors: Hayashi, Naoki, Herman, George
Language:en_US
Published: 2002
Subjects:
Online Access:http://hdl.handle.net/1721.1/1573