Determining manufacturers' couponing strategies

Thesis (M.S.)--Massachusetts Institute of Technology, Alfred P. Sloan School of Management, 1981.

Detalhes bibliográficos
Autor principal:	Hee, Judith Ann.
Outros Autores:	John D.C. Little.
Formato:	Tese
Publicado em:	Massachusetts Institute of Technology 2005
Assuntos:	Sloan School of Management. Coupons (Retail trade)
Acesso em linha:	http://hdl.handle.net/1721.1/15909

Internet

http://hdl.handle.net/1721.1/15909