The key elements of advocacy marketing

Thesis (S.M.M.O.T.)--Massachusetts Institute of Technology, Sloan School of Management, Management of Technology Program, 2004.

Bibliographic Details
Main Author:	Yamaoka, Takashi, 1968-
Other Authors:	Glen L. Urban.
Format:	Thesis
Language:	eng
Published:	Massachusetts Institute of Technology 2005
Subjects:	Management of Technology Program.
Online Access:	http://hdl.handle.net/1721.1/17877

Internet

http://hdl.handle.net/1721.1/17877