New product modeling : a 30 year retrospective and future challenges

Cover title. "Prepared for the 1996 Converse Award Symposium"--P. 1.

Detalles Bibliográficos
Otros Autores:	Urban, Glen L.
Lenguaje:	eng
Publicado:	Alfred P. Sloan School of Management, Massachusetts Institute of Technology 2003
Materias:	HD28 .M414 no.3908-96
Acceso en línea:	http://hdl.handle.net/1721.1/2625

Internet

http://hdl.handle.net/1721.1/2625