Scale and differentiation in services : using information technologies to manage customer experiences at Harrah's Entertainment and other companies

Thesis (Ph. D.)--Massachusetts Institute of Technology, Sloan School of Management, 2007.

Bibliographic Details
Main Author:	Mansharamani, Vikram, 1974-
Other Authors:	Michael A. Cusumano.
Format:	Thesis
Language:	eng
Published:	Massachusetts Institute of Technology 2007
Subjects:	Sloan School of Management.
Online Access:	http://hdl.handle.net/1721.1/39479

Internet

http://hdl.handle.net/1721.1/39479