Prodigy Business Services--an "instructional case" study of marketing tactics for a computerized electronic information service

Thesis (M.S.)--Massachusetts Institute of Technology, Sloan School of Management, 1990.

Bibliographic Details
Main Author:	Parham, Antonio M. (Antonio Miguel)
Other Authors:	William Qualls.
Format:	Thesis
Language:	eng
Published:	Massachusetts Institute of Technology 2009
Subjects:	Sloan School of Management.
Online Access:	http://hdl.handle.net/1721.1/45186

Internet

http://hdl.handle.net/1721.1/45186