Customer selection within competitive consumable commodity markets : an investigation of the video cassette, DVD, high definition video markets

Thesis (S.B.)--Massachusetts Institute of Technology, Dept. of Mechanical Engineering, 2008.

Bibliographic Details
Main Author: St. Claire, Alexander F
Other Authors: Maria C. Yang.
Format: Thesis
Language:eng
Published: Massachusetts Institute of Technology 2009
Subjects:
Online Access:http://hdl.handle.net/1721.1/45298