Corporate social responsibility : new product success or failure?

Bibliographic Details
Main Author:	Bloom, Gordon Falk
Format:	Working Paper
Published:	Cambridge, Mass. : M.I.T. Alfred P. Sloan School of Management 2009
Online Access:	http://hdl.handle.net/1721.1/47130

Internet

http://hdl.handle.net/1721.1/47130