Estimating the proportion of "always buy" and "never buy" consumers : a likelihood ratio test with sample size implications

Bibliographic Details
Main Authors: Kalwani, Manohar U., Morrison, Donald G.
Format: Working Paper
Published: Cambridge, Mass. : M.I.T. Alfred P. Sloan School of Management 2009
Online Access:http://hdl.handle.net/1721.1/47823
_version_ 1826214276392550400
author Kalwani, Manohar U.
Morrison, Donald G.
author_facet Kalwani, Manohar U.
Morrison, Donald G.
author_sort Kalwani, Manohar U.
collection MIT
first_indexed 2024-09-23T09:35:29Z
format Working Paper
id mit-1721.1/47823
institution Massachusetts Institute of Technology
last_indexed 2024-09-23T09:35:29Z
publishDate 2009
publisher Cambridge, Mass. : M.I.T. Alfred P. Sloan School of Management
record_format dspace
spelling mit-1721.1/478232019-04-10T11:06:23Z Estimating the proportion of "always buy" and "never buy" consumers : a likelihood ratio test with sample size implications Kalwani, Manohar U. Morrison, Donald G. 2009-10-01T15:47:26Z 2009-10-01T15:47:26Z 1976 Working Paper estimatingpropor00kalw http://hdl.handle.net/1721.1/47823 02506930 000027777 Working paper (Sloan School of Management) ; 863-76. application/pdf Cambridge, Mass. : M.I.T. Alfred P. Sloan School of Management
spellingShingle Kalwani, Manohar U.
Morrison, Donald G.
Estimating the proportion of "always buy" and "never buy" consumers : a likelihood ratio test with sample size implications
title Estimating the proportion of "always buy" and "never buy" consumers : a likelihood ratio test with sample size implications
title_full Estimating the proportion of "always buy" and "never buy" consumers : a likelihood ratio test with sample size implications
title_fullStr Estimating the proportion of "always buy" and "never buy" consumers : a likelihood ratio test with sample size implications
title_full_unstemmed Estimating the proportion of "always buy" and "never buy" consumers : a likelihood ratio test with sample size implications
title_short Estimating the proportion of "always buy" and "never buy" consumers : a likelihood ratio test with sample size implications
title_sort estimating the proportion of always buy and never buy consumers a likelihood ratio test with sample size implications
url http://hdl.handle.net/1721.1/47823
work_keys_str_mv AT kalwanimanoharu estimatingtheproportionofalwaysbuyandneverbuyconsumersalikelihoodratiotestwithsamplesizeimplications
AT morrisondonaldg estimatingtheproportionofalwaysbuyandneverbuyconsumersalikelihoodratiotestwithsamplesizeimplications