Market oriented management systems, the new reality.
"A talk presented to the Eastern Regional Conference of the American Association of the Advertising Agencies, Oct. 26, 1966, New York City."
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| Format: | Working Paper |
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[Cambridge, M.I.T
2009
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| Online Access: | http://hdl.handle.net/1721.1/48451 |
| Summary: | "A talk presented to the Eastern Regional Conference of the American Association of the Advertising Agencies, Oct. 26, 1966, New York City." |
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