The marketing executive and management information systems.

Bibliographic Details
Main Author:	Amstutz, Arnold E.
Format:	Working Paper
Published:	[Cambridge, M.I.T 2009
Subjects:	Management information systems. Marketing Management.
Online Access:	http://hdl.handle.net/1721.1/48499

Internet

http://hdl.handle.net/1721.1/48499