Architecting and Innovating

Innovating is essential to sustained industrial growth and profitability. But experience amply demonstrates how difficult innovation is, especially for large companies. The synthesis of valued offerings by aligning customer needs with technology possibilities lies at the heart of innovation. System...

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Bibliographic Details
Main Author: Campbell, Ronald B. Jr.
Format: Working Paper
Language:en_US
Published: 2004
Subjects:
Online Access:http://hdl.handle.net/1721.1/5064