Social Norms and Energy Conservation

This paper evaluates a pilot program run by a company called OPOWER, previously known as Positive Energy, to mail home energy reports to residential utility consumers. The reports compare a household’s energy use to that of its neighbors and provide energy conservation tips. Using data from randomiz...

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Bibliographic Details
Main Author: Allcott, Hunt
Format: Working Paper
Language:en_US
Published: MIT Center for Energy and Environmental Policy Research 2010
Online Access:http://hdl.handle.net/1721.1/51712