The business and dynamics of free-to-play social-casual game apps

Thesis (S.M. in Engineering and Management)--Massachusetts Institute of Technology, Engineering Systems Division, 2012.

Bibliographic Details
Main Author: Speller, Thomas Hughes, III
Other Authors: Michael Cusumano.
Format: Thesis
Language:eng
Published: Massachusetts Institute of Technology 2012
Subjects:
Online Access:http://hdl.handle.net/1721.1/70824