Commercial real estate marketing : an analysis of the use of the marketing theory and practice evolved in the consumer and industrial product industries in the marketing of office buildings
Thesis (M.S.)--Massachusetts Institute of Technology, Dept. of Urban Studies and Planning, 1989.
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| Format: | Thesis |
| Language: | eng |
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Massachusetts Institute of Technology
2013
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| Online Access: | http://hdl.handle.net/1721.1/76421 |